It's always time for a new car.
Final Pay is the automotive consulting practice of Lindsey Willis — 20+ years across OEM, dealer operations, tech, and media. The kind of cross-industry experience most people never get. The kind that makes the difference.
20+
Years in automotive
4
OEM brands
100+
Dealership accounts
10+
States covered
What I bring to the table
Dealer Operations
Optimize sales processes, fixed ops, and customer experience across your dealership.
OEM Strategy
District-level insights from Toyota, Acura, and Mazda field experience.
Digital Retail
Navigate the shift to online car buying with someone who helped build Amazon Autos.
Team Development
Build and grow dynamic teams ready for the modern automotive marketplace.
Market Analysis
Competitive positioning and market share growth strategies that actually work.
Technology Integration
DMS, CRM, sales intelligence, and automotive tech stack consulting.
Not just one side of the business.
Most people in automotive know one corner. Lindsey has worked OEM field sales at Toyota and Acura, helped launch Amazon Autos, sold dealer technology at Reynolds and Reynolds and automotiveMastermind, managed automotive media at NBC Seattle, and built partnerships at Foureyes. That range is rare — and it's what makes Final Pay different.
Ready to talk?
The best engagements start with a real conversation. No pitch, no pressure — just a straightforward look at where I can help.